Today is Pepero (빼빼로) Day in South Korea. Pepero is a Korean snack made of long cookie dough-type sticks covered in chocolate (or my favorite, chocolate-covered almond chucks–yum!). When eaten two at a time, as people often do, the snack looks like the number 11. Thus, the 11th day of the 11th month has been deemed Pepero Day.
So today is a day to share Pepero with the ones you love. They come in a variety of flavors. The ones I’ve tried are regular (sticks covered in chocolate), the ones with almonds, strawberry, and nude (where the chocolate in inside the stick). But there may be more flavors out there.
I wonder if next year Pepero Day will be even bigger since it will be the 11/11/2011.